I'm not much of a Jamie Oliver fan. Not because of his food, but because he just comes off kind of ignorant and haughty. I, therefore, am tickled by his Food Revolution fall on his face. I first saw the clip on Colbert where he grinds up and seives chicken gunk (bones, cartilage, fat, skin, some scraps of meat) to fry then asks kids whether they want some of those chicken nuggets, and they all do!
I was happy. The main reason was that grossing people out of eating some foods--while effective on some level--is a bad idea. Plenty of people, were they to go to a slaughterhouse, would swear off meat. Most of those would return to eating meat within a week. More, how many people refuse to eat things that are good because of some arbitrary perception that it is gross? Grossing people out just doesn't work: people will go back to eating some things, and will use that as an excuse to not eat others.
On tom pf that, this chicken nugget thing to me was encouraging waste rather than healthy eating. It would be better if we ate more of each animal, fewer animals overall, and threw less away.
After reading the link, I got a bit more angry. It kind of distills Jamie down to his essence. Yes, it would be good for people to eat better, for many reasons. But many (probably most) people lack the time and money to have good quality meals on a regular basis, whether home made or premade (like Kashi). Good food is expensive, time consuming, or both. Jamie's attitude is more than a little arrogant. I like to cook, but I don't do so every day, because I am tired and don't have that much time. I probably do have the money to eat well even when I'm not cooking but I don't because I think it's too expensive. Plenty of people have less free time and money than me. Jamie Oliver is an ass.
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